zero collection

Neuw denim

A Sustainable Denim Collection By Neuw.
ZERO Water Wasted. ZERO Chemical Distressing. ZERO Washing Waste.
A responsible & sustainable production initiative to reduce the environmental impact of our manufacturing.

ZERO Water Wasted
The water used in the ZERO manufacturing process is renewed, reused, and recycled with zero waste being discharged.

ZERO Chemical Distressing
ZERO completely replaces traditional denim distressing processes such as bleaching, acid washing, and potassium permanganate, by hand-stitching, hand-brushing, and hand-grinding prior to washing.

ZERO Washing Waste
Eliminates classic stone-washing methods by adopting the use of synthetic stones in replace of traditional pumice. Made from an environmental resin this innovative alternative leaves no washing waste or sludge behind, decreasing our carbon footprint.


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